FOREO ambassador program ’19

  • About

FOREO is a Swedish high-tech multi-national beauty brand that produces facial cleansing brushes, sonic electric toothbrushes, cleansers, and eye massagers for the consumer and professional markets. This year we built an ambassador program in the Benelux consisting of different women who are in line with the brand, their DNA and who can educate their following when it comes to beauty & cleansing routines. 

 

  • Main objective 

Generate awareness and educate the target audience about FOREO as a brand with all its products, while pushing the new Luna 3 facial cleanser as the hero product.

 

  • Target audience

Women 25-40 years old with a higher disposable income who are beauty-minded and tech-savy.

 

  • Who is involved?

@monicageuze 

@queenofjetlags

@beautygloss 

@joshveldhuizen

@bibibreijman

@juultjetieleman

@manontilstra

@selmaomari 

 

  • Outcome

This campaign is currently running but has generated 2.5M+ views so far on all channels.